Rare Innovation is a full service
Science and Technology
Commercialization Consultancy
We are passionate about guiding the world’s most forward-thinking innovators through the process of moving ideas from mind-to-market.
The NEW Book
If your lab were to have captured an alien technology, how would you commercialize successfully for human use? The fact is, every complex technology is alien. Alien to the market. Sometimes it seems when we try to communicate the solution to the market, the market looks at us like we’re also alien. There is a better way.
The Handbook for Commercializing Alien Technology is now shipping via Amazon.com
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About the Book
The Handbook for Commercializing Alien Technology
Launching an innovation from lab to market can be as complex as a trek to Mars. Launching a startup may be hard but it can also be fun and a great adventure. While we may not actually have an alien technology in our lab, having a mindset of your technology being alien to the market, will help frame the problem and keep you focused on what the market needs and how you communicate simply and effectively.
“Any sufficiently advanced technology is alien to the market.”
Consider, if you will, that your technology is not merely another widget but a cosmic anomaly—an “alien gift” poised to disrupt our humble terrestrial marketplace. Naturally, The Handbook for Commercializing Alien Technology steps in to decode the confounding trek from lab to market. Using a blend of sci-fi lore, bone-dry humor, and disturbingly practical advice, this guide offers high-tech innovators the uncanny tools needed to bridge the great void between inspiration and market saturation.
Unlike traditional “game-changing” handbooks, this one approaches the commercialization process with the gravitas of an interstellar mission. You’ll acquire the fine art of communicating with earthlings, navigating market terrain like a Starfleet scout, and building a brand as enduring as stone monuments—assuming, of course, your team doesn’t go rogue en route.
For scientists, engineers, and entrepreneurs of a certain resilience, The Handbook for Commercializing Alien Technology distills all you need to conquer market challenges with calm, clarity, and perhaps even a smirk. Ready to engage? Grab your copy and aim for nothing short of galactic disruption.
About the Author
Tim Raines is an experienced commercialization executive with a primary focus on early-stage technology marketing, sales, business development, and fundraising of both non-diluted grant capital and private investment venture capital.
What we do
Rare Innovation is a full service boutique marketing agency specializing in serving the science and technology commercialization community. We believe in big, disruptive ideas and distill complex concepts into content that attracts partners, capital, and customers.
Technology Assessment & Due Diligence
Market Research
Brand & Marketing Strategy
Visual & Technology Content Development
Outsourced CMO & Marketing Team
Access to Capital
H2/H3 Curation for Enterprises
SCIENCE & TECHNOLOGY POLYMATHS. SUCCESS SPECIALISTS.
We have seen it all and we dig it. Whether it is High-Performance Superconducting Nanowire Single Photon Detectors for Quantum Networks, Highly Elastic and Auto-fluorescent Poly (xylitol-dodecanedioic acid) for Tissue Engineering, or you’ve solved Realtime Multi-frame Blind Deconvolution for Imaging Through Turbulence, we geek out on it and know how to translate what you do into commercialization success. Heck, we’ve probably seen alien technology from a national lab but if we did, we’d have to deny it anyway but know that it too would be right up our alley.
Technology Engagements
Countries
SBIR Grants
Alien Technologies Commercialized
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Why we are different
Our team has a deep respect for the role government, universities, and other public-private partnerships play in seed-funding moonshots. Unfortunately, most commercialization service providers operate academically and bureaucratically on that same side of the Valley-Of-Death (VOD). Just like the future of space exploration, you cannot go beyond the moon with old propulsion systems. Rare Innovation applies the most current marketing propulsion systems that will deliver you beyond the VOD and into the boardrooms of the partners, funders, and customers that will bring you success.
Thoughts
From Our Clients
It is our mission to empower you, our clients. We believe in scientists, engineers, and all creatives and we believe your success is critical to a positive future.
Let’s Start
THE ADVENTURE
If you seek a team that is as passionate about your idea as you are and know how to tell its story, drop us some bits…