Rare Innovation is a full service

Science and Technology
Commercialization Consultancy

We are passionate about guiding the world’s most forward-thinking innovators through the process of moving ideas from mind-to-market.

The NEW Book

The Handbook for Commercializing Alien Technology is the guide for helping technical founders bring their innovations down to earth and into the market.

If your lab were to have captured an alien technology, how would you commercialize successfully for human use? The fact is, every complex technology is alien. Alien to the market. Sometimes it seems when we try to communicate the solution to the market, the market looks at us like we’re also alien. There is a better way.

The Handbook for Commercializing Alien Technology is now shipping via Amazon.com

Rare Innovation Moonshot

About the Book

The Handbook for Commercializing Alien Technology

Launching an innovation from lab to market can be as complex as a trek to Mars. Launching a startup may be hard but it can also be fun and a great adventure. While we may not actually have an alien technology in our lab, having a mindset of your technology being alien to the market, will help frame the problem and keep you focused on what the market needs and how you communicate simply and effectively.

“Any sufficiently advanced technology is alien to the market.”

Consider, if you will, that your technology is not merely another widget but a cosmic anomaly—an “alien gift” poised to disrupt our humble terrestrial marketplace. Naturally, The Handbook for Commercializing Alien Technology steps in to decode the confounding trek from lab to market. Using a blend of sci-fi lore, bone-dry humor, and disturbingly practical advice, this guide offers high-tech innovators the uncanny tools needed to bridge the great void between inspiration and market saturation.

Unlike traditional “game-changing” handbooks, this one approaches the commercialization process with the gravitas of an interstellar mission. You’ll acquire the fine art of communicating with earthlings, navigating market terrain like a Starfleet scout, and building a brand as enduring as stone monuments—assuming, of course, your team doesn’t go rogue en route.

For scientists, engineers, and entrepreneurs of a certain resilience, The Handbook for Commercializing Alien Technology distills all you need to conquer market challenges with calm, clarity, and perhaps even a smirk. Ready to engage? Grab your copy and aim for nothing short of galactic disruption.

 

About the Author

Tim Raines is an experienced commercialization executive with a primary focus on early-stage technology marketing, sales, business development, and fundraising of both non-diluted grant capital and private investment venture capital.

What we do

Rare Innovation is a full service boutique marketing agency specializing in serving the science and technology commercialization community. We believe in big, disruptive ideas and distill complex concepts into content that attracts partners, capital, and customers.

Technology Assessment & Due Diligence

Market Research

Brand & Marketing Strategy

l

Visual & Technology Content Development

Outsourced CMO & Marketing Team

Access to Capital

s

H2/H3 Curation for Enterprises

SCIENCE & TECHNOLOGY POLYMATHS. SUCCESS SPECIALISTS.

We have seen it all and we dig it. Whether it is High-Performance Superconducting Nanowire Single Photon Detectors for Quantum Networks, Highly Elastic and Auto-fluorescent Poly (xylitol-dodecanedioic acid) for Tissue Engineering, or you’ve solved Realtime Multi-frame Blind Deconvolution for Imaging Through Turbulence, we geek out on it and know how to translate what you do into commercialization success. Heck, we’ve probably seen alien technology from a national lab but if we did, we’d have to deny it anyway but know that it too would be right up our alley.

Technology Engagements

Countries

SBIR Grants

Alien Technologies Commercialized

Rare Innovation Moonshot

Why we are different

Our team has a deep respect for the role government, universities, and other public-private partnerships play in seed-funding moonshots. Unfortunately, most commercialization service providers operate academically and bureaucratically on that same side of the Valley-Of-Death (VOD). Just like the future of space exploration, you cannot go beyond the moon with old propulsion systems. Rare Innovation applies the most current marketing propulsion systems that will deliver you beyond the VOD and into the boardrooms of the partners, funders, and customers that will bring you success.

Thoughts

Book Release! The Handbook for Commercializing Alien Technology: Translate Advanced Tech into Real-World Market Success

If alien technology existed in our government labs, how would one successfully bring it to the market for human use? Trick question! All sufficiently advanced technology is alien to the market - the key for technologist founders is for them to realize that in order to...

Persuasion for Engineers, Scientists, and Technologist Founders

It is not uncommon for my advanced technology founder clients to express outright fear or perceived inability to "sell" or persuade partners and early adopters to engage. It is understandable that after years pursuing research and hours upon hours in a lab that one...

Why Data Centers Should Consider SMRs

Small Modular Reactors (SMRs) are a promising solution for powering data centers. The Department of Energy (DOE) is investing significantly in the overall nuclear industry and Rare Innovation is working with innovators in the space who are funded by the SBIR/STTR...

From Our Clients

It is our mission to empower you, our clients. We believe in scientists, engineers, and all creatives and we believe your success is critical to a positive future.

“…a valuable part of our R&D firm in securing and managing our partnerships and developing commercialization strategies for a diverse array of complex technologies in electro-optics, materials, and embedded electronics that we develop.”

Nanohmics
Mike Mayo
President
Nanohmics, Inc.

“Tim was assigned my innovation as an NIH contractor and was able to uncover some excellent opportunities and help us understand the market and our best approach. As a result, we hired him to put together our value proposition and both an elevator pitch and venture pitch deck that was instrumental in getting us to the finalist round of a $100,000 pitch competition. The pitch won the “people’s choice” award and more importantly, several one-on-one meetings with angel investors. I look forward to our next collaborations!”

Zeinab (Barhareh) Barati, PhD
Barati Medical

“You know much that is hidden, O Tim.”

Arthur
King Authur
Knight
Round Table, Inc.

Let’s Start
THE ADVENTURE

If you seek a team that is as passionate about your idea as you are and know how to tell its story, drop us some bits…