It is not uncommon for my advanced technology founder clients to express outright fear or perceived inability to "sell" or persuade partners and early adopters to engage. It is understandable that after years pursuing research and hours upon hours in a lab that one...
Blog posts for
partnering
Disney and Pixar: Lessons on Surviving Disruption Through Market Access, Strategic Partnerships, and Technology Scouting
Whether you are disrupting or face being disrupted, survival strategies can be found in the story of Pixar and Disney. Link to my original article and text: ...